Abstract
This qualitative study took place in the Oslo area and focused on the transportation mode choices of parents with children in day care. Understanding why parents choose a certain mode of transport was the main objective of this research. Answers to the question of why were looked at in the context of theories stemming from urban planning, sociology, psychology amongst others. The findings show that while geographical distances did have the largest impact on how people travelled around work hours, transport at other times was more a result of lifestyle choices.