Browsing Institutt for medier og kommunikasjon by Author "Toledano, Margalit"

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  • Using Rhetorical Situations to Examine and Improve Vaccination Communication 
    Ihlen, Øyvind; Toledano, Margalit; Just, Sine Nørholm (Journal article / Tidsskriftartikkel / PublishedVersion; Peer reviewed, 2021)
    Opinion polls have documented a considerable public skepticism towards a COVID-19 vaccine. Seeking to address the vaccine skepticism challenge this essay surveys the research on vaccine hesitancy and trust building through ...